Blog

10 May 2024

The rise of the Branded Residence

True to its name, a Branded Residence is a property attached to a brand. Historically, we've predominantly seen renowned hotel brands absorbing the lion’s share of the market: Six Senses/The Whiteley, The Four Seasons/Twenty Grosvenor Square, Raffles/the OWO, the Peninsula/the Peninsula Residences, to name but a few.

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